Thanks to Bob Latinville, a lawyer in St. Louis, we now have a statistical illustration (HT: Blutarsky) of my anecdotal hunch that the schools of the Big Ten pay significantly less than the schools of the SEC for coaching talent:
The SEC paid its assistant coaches an average of $276,122 in 2010, according to figures compiled by St. Louis attorney and agent Bob Lattinville of the firm Stinson Morrison Hecker.
The Big 12 was second at $232,685 and the Big Ten a distant fourth, behind the Atlantic Coast Conference, at $187,055.
So let’s see. The Big Ten rakes in as much revenue as any other conference. Its schools sit in states that were never that great at producing football talent and that situation has gotten worse as population has continued to head south. Nevertheless, Big Ten schools don’t spend their lucre on the coaches who would allow them to make up for their lack of proximity to talent. Are Big Ten fans so stupidly loyal that they will watch whatever mediocre product the Big Ten Network chooses to show? Do Big Ten fans overlook the fact that the conference has fallen so far behind the SEC because they can tell themselves that schools in the South oversign and pay their players? There is a perfectly legal way to spend money to improve the product on the field and the schools in the conference refuse to take it. Is the Big Ten a conference of Pittsburgh Pirates?